"Easy reading is damn hard writing." -- Nathaniel Hawthorne
When you hire me for your copywriting project, I'll hit the ground running. With no babysitting required.
Ramping up fast, I'll learn what I need to know about your company, your products and services, and the value you bring to the marketplace. I'll gather information about your project goals, current customers, ideal prospects, desired positioning, and biggest competitors.
Armed with this vital information, I’ll develop a powerful creative strategy for your communication. And then I'll write. And hone and tweak. And polish and perfect until I’ve crafted clear, compelling copy aimed directly at your target audience—with razor-sharp accuracy.